Bridgestone Golf has just released three new e-Series golf balls that reflect consumer demand for different solutions for different players.
After 40,000 ball-fittings and innumerable encounters with golfing consumers—on golf courses, at trade shows and through the web—Bridgestone Golf has collected a vast resource of data on average amateurs’ golf swings and has developed a product line that maximizes their strengths and minimizes their weaknesses—that makes the game more enjoyable and, most importantly, that helps players score better!
Targeting the average amateur player, Bridgestone is bringing updates to its award winning e-Series line focused on optimizing trajectory to improve distance and accuracy.
e5
2010 Bridgestone e5 golf balls
If you struggle with hitting your shots too low and need a higher ball flight for added carry. The new e5 golf ball uses its unique 2-piece urethane cover construction to help golfers who have a desire to add more height to their shot trajectory.
For the 2010 model, Bridgestone Golf has incorporated a 326 dimple pattern with shallower and larger dimples, producing a higher trajectory than its predecessor. In addition, the new e5 has a large gradational compression core and soft TOUR caliber urethane cover. The result – longer distance off the tee with exceptional spin control on and around the greens.
e6
2010 Bridgestone e6 golf balls
Do you suffer from hooks and slices in your ball trajectory? If you answered yes! The most common cause for hook or slice is excessive side-spin imparted on the golf ball at impact due to a swing flaw. The 2010 version of the e6 golf ball has a new and improved Anti-Side Spin Inner Layer that kills excess spin for an even longer and straighter ball flight.
The Anti-Side Spin Inner Layer is comprised of a brand new Bridgestone formulation that offers a combination of high resilience and low compression, like never before available. Already the most popular model of the e series due to its forgiveness on off-center hits, this latest version of the e6 will bring even greater accuracy to help players lower their scores. In addition, Bridgestone has made the softest multi-layer golf ball on the market even softer, reducing its compression by 8%. The softer feel
is best appreciated on chips and pitches around the green and on putts.
e7
2010 Bridgestone e7 golf balls
What if you already have an ideal trajectory or want a slightly lower trajectory, and longer distance? Bridgestone has the updated e7 with a new proprietary Bridgestone Inner Layer formulation that makes the ball 5% firmer. This new Velocity Increasing Inner Layer along with a new higher speed Gradational Compression Core combine to create a more piercing flight and better wind resistance – resulting in even deeper distance off the tee.
The new e-series balls will be available at golf specialty stores and green grass retailers on November 1st, 2009 and will feature a street price of $26.99 per dozen (MSRP – $38 per dozen).
For more information on the new e5, e6 and e7 visit www.bridgestonegolf.com
