First Look: ZENIO Putting System

At the 2010 PGA Merchandise Show, I got a tweet from ZENIO asking me to stop by their booth and check out the ZENIO Putting System. I’ll be honest, I’ve never heard of this company and I was really curious.

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This was probably one of the more interesting putting training aids I saw at the PGA Merchandise Show and in the video, you’ll see Dr. Richard Jaekel talk about the benefits of the ZENIO Putting System.

How Does it Work?
ZENIO is a revolutionary new training and fitting system that gives golfers immediate and accurate data on their putting in real time and in real outdoor conditions. Measuring the size of a matchbox and weighing just 29 grams, the ZENIO attaches to any putter in just 15 seconds. It uses the latest sensor technology to measure the key parameters of the putting stroke – impact, rhythm and face angle – and then immediately transmits the information to a Smartphone of PDA via Bluetooth, where it is displayed in an easy-to-understand graphical format.

With data from each session being recorded, users can chart their progress over time on all manner of putts (straight, breaking, uphill, downhill) from a variety of different distances, helping to build up a clear picture of putting strengths and weaknesses and how to improve your putting consistency . ZENIO’s innovative software uses the player’s ‘Best’ performance as a benchmark for future sessions and also includes a Tour player consistency benchmark for comparison. Golfers can also use the ZENIO to find their optimum stance, grip and posture, and by using the fitting option can even reveal which putter type suits their stroke best.

The real beauty of the ZENIO is that you can use it to train in real conditions rather than in the protected environment of a putting lab (not sure how many of have access to one). ZENIO’s mobility allows you to test your putting on the practice green as well as on the golf course in real time, anywhere you want, anytime. All you need is the ZENIO and a Smartphone and you have your putting coach in your pocket.

My Thoughts on the ZENIO
I really liked the idea of the ZENIO Putting System, but there are a few minor drawbacks. It only works on a Windows Mobile Operating System Smartphone/PDA. But they will release a version eventually for the iPhone. The other drawback is the high price tag. At 671 Euros or $912 USD, the cost might be a little too high for most consumers. Hopefully, as they sell more units the  manufacturing costs of the ZENIO will go down.

Overall, I was really impressed by the ZENIO Putting System and it shows a lot of promise as robust putting training aid, that gives you tons of quantitative data and feedback.

Author: Rob Hayashida

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