Normally athlete scripting for a tournament is worked out ahead of time and outfits are planned for the week, but not this time around for Callaway Staff Pro Alvaro Quiros.
Vote on Callaway Staff Pro Alvaro Quiros Attire for the PGA Championship by visiting www.facebook.com/Callaway by August 9th, 2010
Alvaro Quiros is already regarded as one of the best-dressed players on Tour. Now you can determine what he wears from Callaway’s new Spring 2011 apparel line while competing in the PGA Championship at Whistling Straits G.C. on August 12-15. Vote for your favorite outfit, and then root for Quiros during the season’s final major tournament. Voting begins today and ends August 9th, 2010.
Visit www.facebook.com/Callaway to vote!
Callaway Spring 2011 Apparel Line
Recognized worldwide for its performance-enhancing and championship-winning golf equipment, Callaway’s passion for innovation is weaved throughout its Spring 2011 apparel line. Working with apparel partner Perry Ellis International, Callaway Golf’s new offerings feature technology-infused fabrics and contemporary styles, all of which complement the Company’s commitment to breakthrough performance. Supporting the launch of Callaway’s Spring 2011 line are large, full-color billboards featuring Alvaro Quiros that will be on display in highly visible locations in New York City throughout the month of August.
The Spring 2011 line of Callaway Apparel represents a major step forward in head-to-toe fashion from an authentic golf brand. Callaway’s new offerings for men and women are attracting attention from Tour players around the world, underscoring the benefits experienced by those facing the most intense competition and conditions. Combining forward-looking designs with performance features such as Moisture Wicking and Ultra-fine Micro Denier Fabrication to ensure comfort, Callaway provides golfers the ability to concentrate on their game while looking their best.
“We’re excited to deliver a sophisticated and innovative selection of designs in our Spring 2011 apparel line,” said John Melican, Senior Vice President, Soft Goods, Licensing, and New Business, Callaway Golf. “While other apparel companies branch into golf from the worlds of fashion or athletics, Callaway is an authentic golf brand that offers players fashion from a true golf perspective.”
About Alvaro Quiros
A professional since 2004, Alvaro Quiros boasts four career victories on the PGA European Tour. In May, Quiros won the 2010 Open de Espana in his native Spain and more recently carded an impressive T-11 at The Open Championship at St. Andrews. The longest hitter on the European Tour, Alvaro has led the Tour in average driving distance each of the last three years. In 2009, he averaged 314 yards off the tee.
For more information on Callaway Golf’s complete lineup of apparel, footwear, accessories, and equipment, please visit www.callawaygolf.com.




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