Arnie — a partnership between Arnold Palmer Enterprises and the co-founders of Quagmire Golf clothing — announces that PGA Tour star and style icon Ryan Moore has become the brand ambassador for the new golf and lifestyle apparel line directly inspired by Arnold Palmer’s classic looks from the 1950s, 60s and 70s.
As part of this multi-year agreement, Moore will exclusively wear Arnie during all competitions, display the logo on his shirts, make appearances on behalf of the company and be featured in its marketing initiatives.
“Mr. Palmer is among my all-time idols as a golfer and a person, so competing in these clothes and being so closely associated with his style legacy is a dream come true,” says Moore. “The research that went into each piece is really evident and when you combine those timeless elements with advanced technical fabrics you’ve got something great.”
Consistently ranked among the sport’s top-50 players, Moore has garnered worldwide acclaim for his skill as well as his attire, which has included throwback looks like skinny neck ties, cardigans and vests. In six full seasons on the PGA Tour, the 29-year-old American has one win, six runner-ups and an additional 20 top-10 finishes. Prior to turning pro, he had one of the best amateur careers in history, highlighted by a 2004 season that included victories at the U.S. Amateur, U.S. Public Links, NCAA Championship, Western Amateur and Sahalee Players Championship.
“When we discussed the guy to become the modern face of Arnie, Ryan was No. 1 on everyone’s list,” says Geoff Tait, Creative Director for Arnie and Quagmire. “He truly gets our vision and is a dapper guy who’s always moving mainstream menswear trends onto the fairways.”
For more information: www.arniewear.com, www.facebook.com/ArnieWear
