Callaway Golf Introduces Apex Irons

Today Callaway Golf introduced its Apex irons, which is a performance forged multi-material iron that gives you faster ball speeds for more distance. The distance gains are achieved by using a thinner face which features a 455 Carpenter high strength steel face insert, which is the same face material found in the Callaway X Hot  Fairway woods.

About Callaway Apex Irons

Normally forged irons are reserved for the better players and don’t provide a distance advantage, but that changed in the Apex irons. In the Callaway Apex irons you get a forged iron that also provides distance, without sacrificing the soft, responsive feel and look you get from a forged iron. The forged body is machined and each one of the  Callaway Apex irons goes through a 40 minute precision machine process.

The 455 Carpenter high strength steel face insert  is also very lightweight and Callaway R&D were able to reposition weight low in the iron. Using a tugnsten insert in the sole to lower the center of gravity, Callaway  managed to improve launch angles on the low irons (3-5 irons) and add forgiveness. Another interesting feature about the Apex irons is the groove, which is wide-spaced (30-degree) groove. This is the first time Callaway has used this type of groove which helps provides increased spin out of the rough for average golfers, who typically don’t generate enough spin.

Callaway Apex irons will be available in December 2013 and come in two shaft options:

[list style=”square”][list_item]The New True Temper XP95 steel shaft offering delivers high launch angles with a controlled ball flight[/list_item][list_item]UST Recoil is a lightweight graphite shaft with higher flex points, resulting in great feel and workability [/list_item][/list]

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Author: Rob Hayashida

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