Kyle Stanley’s Setup for the 2012 Waste Management Phoenix Open:

• Driver: Titleist 910D3 8.5 with Mitsubishi Diamana Kaili 70X
• 3-wood: Titleist 910Fd 13.5 with Mitsubishi Fubuki 83X
• Irons: Titleist 503i 2-iron; MB712 4-P with Project X 6.5
• Wedges: Vokey Design 52.08, 56.14, SM4 60.10 with TT Dynamic Gold S-400
• Putter: Scotty Cameron Timeless (GSS)
• Ball: Titleist Pro V1x

www.titleist.com

It’s funny how in life, what’s old is new and what’s new is old, and this is evident with the new Cleveland Golf Classic line of drivers. The Cleveland Classic driver takes its cues from the old persimmon drivers of golf’s past, with its color scheme and sole design, that reminded me of the old wood driver from my first set of golf clubs. But, don’t let its old school style fool you, this driver is packed with performance features you’d expect in a titanium driver.

[View with PicLens]

Look and Feel
What I love about the Cleveland Classic is its pear-shaped profile, that most golfers will find aesthetically pleasing at address. And what’s also really cool is how gold color trapezoid on the center of face further adds to the retro look, but also serves as an alignment aid.

While the Classic feels really light when you pick it up, don’t let that fool you. Cleveland Golf engineers, created a clubhead that features a traditional weighted head at 199g.The mass in the clubhead helps promote power and forgiveness, without slowing down your swing. Other factors that lend to its ultralite feel are what is called RightWeight Fitting.

RightWeight fitting is a combination of multiple factors: unique grip, shaft, and clubhead to achieve a specific performance. That’s why the Cleveland Classic is available in three different models: Classic 270, Classic 290, and Classic Tour. This is great, because not every golfer has different needs. For example, The Classic 270 (model tested) has a total club weight of 270 grams. This helps generate increased club head speed for maximum distance with the same swing effort.

Performance
The Cleveland Classic driver has the largest and deepest face ever produced by Cleveland Golf. This results in giving the average player one of the largest effective hitting areas and hot ball flight. You can crush your drives with the Cleveland Classic and it produces a really nice mid-high trajectory ball flight. What I really liked is how easy it is to work the ball and shape my shots with the Classic driver.

In terms of forgiveness the Cleveland Classic doesn’t disappoint. The large face uses MaxCOR2 technology for added distance and forgiveness on off-center hits. Please keep in mind that while your drive may go off target left or right, your misses will not be as severe. Will your drive go as long on a miss-hit? Of course not. But it won’t be as bad of a miss. I’ll take that any day of the week!

Overall, the Cleveland Classic driver is one of my favorite drivers from Cleveland Golf. It’s retro style, large deep face, and RightWeigt fitting technology make this a driver worth checking out. I think you’ll be pleasantly surprised by Cleveland Classic.

Cleveland Classic Driver available Mid-February 2012. Pre-order now!

$299.99 (Classic™ 270, Classic™ 290); $379.99 (Classic™ Tour).

www.clevelandgolf.com

Wagner of the U.S. drives off the first tee during the final round of the Sony Open golf tournament at the Waialae Country Club in Honolulu, Hawaii

Earlier this week at Waialae Country Club, Johnson Wagner told TaylorMade Tour representative Paul Loegering that with the R11S, he had “never been able to hit is driver so long, high and straight.” Wagner, a new member to the TaylorMade Tour Staff in 2012, used his new white driver and a lot of confidence to pull away from a congested field at the Sony Open for his third PGA Tour win of his career.

The all-white, USGA maximum 460cc R11S features a 3° Flight Control Technology (FCT) sleeve and an all-new 5-way Adjustable Sole Plate (ASP) which allows the golfer to find their optimum address set-up – a proprietary setting not found in any other driver. Combined with TaylorMade’s Movable Weight Technology (MWT), the new R11S driver can be tuned for 80 separate launch settings, making it the most adjustable driver in golf.

Last week at the Hyundai Tournament of Champions, Wagner finished in the Top 10 and now sits atop the 2012 FedExCup points race.

Johnson Wagner’s Setup for the 2012 Sony Open:

• Driver:TaylorMade R11S driver 8*
• Fairway Wood: TaylorMade Burner SuperFast 2.0 fairway 15*
• Irons: Titleist CB712 3-9
• Wedges: Vokey Design 248.06, 254.10, 60E
• Putter: Scotty Cameron prototype
• Golf Ball: Titleist Pro V1x
• Apparel:Ashworth Mesh Back Pocket Polo: AM1377 Navy

www.taylormadegolf.com
www.titleist.com
www.ashworthgolf.com

Continuing with the perpetual theme of speed and distance in its new VR_S line of clubs in 2012, Nike Golf is introducing the Nike VR_S irons. Nike’s new award-winning VR_S club line is an extension of the successful Nike VR franchise, which was first introduced in 2008 and has more than 50 worldwide wins including three major championships.

The Nike VR_S irons feature NexCOR variable face-thickness technology, resulting in Nike’s fastest and farthest irons ever. Nike’s new NexCOR Face Technology brings driver face technology to its irons for the first time. It maximizes distance for the widest range of players through a new speed-expanding multi face thickness design. The NexCOR infinity design creates a bridge for ultra-thin, ultra-hot faces and unmatched ball speed from every club in the bag.

Nike engineers conducted impact studies and were able to map where consumers hit the ball on the face at impact on every club. Based on those results, the location of the NexCOR technology differs from club to club.

“We are driven to help golfers get better,” said Tom Stites, Director of Club Creation for Nike Golf. “This NexCOR technology allows for the clubface to produce greater energy return, higher trajectory and longer and straighter shots. Golfers will start noticing that they are hitting shorter irons into the greens. This will not only help to improve their confidence level, but also their game.”

The VR_S clubface delivers a high COR face for more distance. The new face construction expands the maximum COR zone from the low-center to the high-toe where the majority of iron shots are struck.

Using Nike’s PowerBow technology, the weight is positioned off the face with an undercut construction. The PowerBow technology produces a faster, higher launch for maximum carry, straighter ball flight and steeper descent to hold greens.

The Nike VR_S family includes drivers, fairway woods, irons and hybrids — all combining to what is the fastest and hottest family of golf clubs that Nike Golf has ever produced, and, in turn, generating more distance for every shot.

Nike VR_S Irons

Specifications:
4-AW, True Temper Dynalite 90: S,R; RH/LH;
4-AW, Nike Fubuki K: S,R,A; RH/LH;
5H,6H,7-SW Nike Fubuki K: W; RH

Availability: February 3, 2012
Street Price: $599 STEEL/$699 GRAPHITE

www.nikegolf.com

Steve Stricker’s Setup for the 2012 Hyundai Tournament of Champions:

• Driver: Titleist 909D3 8.5 with UST Proforce V2 86
• 3-wood: Titleist 906F2 13.5 with UST Proforce V2 96
• Hybrid: Titleist 909H 19 with UST Proforce 104
• Irons: Titleist AP2 710 3-P with KBS prototypes
• Wedges: Vokey Design 254.10 (bent to 53), 260.12 (bent to 59) with TT Dynamic Gold Sensicore X100
• Ball: Titleist Pro V1x
• Putter: Odyssey

www.titleist.com

[View with PicLens]

Nike Golf’s relentless pursuit of innovation will elevate the meaning of speed and distance for a full bag of clubs with the introduction of the new Nike VR_S family on February 3, 2012. Nike’s new VR_S club line is an extension of the successful Nike VR franchise, which has more than 50 worldwide professional wins including three major championships. The Nike VR_S family includes drivers, fairway woods, irons and hybrids — all combining to what is the fastest and hottest family of golf clubs that Nike Golf has ever produced, and, in turn, generating more distance for every shot.

The Nike VR_S Difference
The Nike VR_S distinguishes itself from the original VR line with its pure emphasis on speed (hence the “S” in the name). The Nike VR_S line features NexCOR Technology for slower swing speeds while the Nike VR Pro LE combines both NexCOR and the variable Compression Channel for faster swing speeds. Each club in the VR_S family will have a laser engraved NexCOR logo – a shape that mirrors the face construction inside the head, optimizing speed.

Larger Face = More Distance
Despite the USGA’s industry limitations on the driver, Nike engineers have executed an all-encompassing approach to delivering the golfer extra distance by shifting their attention to the full bag, taking every shot in the entire round and the resulting cumulative effect of distance into consideration. To generate speed and distance to every club in the bag, Nike Golf engineers focused on the “face” of not just one club such as the driver or irons, but also fairway woods and hybrids. Their aim was to create groundbreaking innovative technology that would create the fastest and hottest face on every club. Their answer was Nike’s exclusive NexCOR face technology.

“In golf, when we talk about distance, the first thing that comes to mind is the driver,” said Tom Stites, Director of Club Creation for Nike Golf. “We decided to look beyond that and focus on the entire bag from a holistic point of view. We discovered that NexCOR face technology adds distance and will play a critical role in helping golfers to become better. They’ll be hitting more shorter irons on their approach shots.”

NexCOR Face Technology
Nike’s new NexCOR Face Technology maximizes distance for the widest range of players through a new speed-expanding multi face thickness design. The NexCOR infinity design creates a bridge for ultra-thin, ultra-hot faces and unmatched ball speed from every club in the bag. The location of the NexCOR technology differs from club to club.

“In setting out to create the fastest and hottest face, we know that consumers don’t hit it in the same spot on the face every time,” said Stites. “We conducted impact studies and were able to “map” where consumers hit the ball on the face at impact on every club. Based on those results, we are able to move this NexCOR technology around on the face. The location of NexCOR on the face differs on every club. Not every face is identical.”

VR_S Speed Trials
Starting in March through May 2012, Nike Golf will be conducting VR_S Speed Trials at hundreds of participating golf retail shops and golf courses across the country. Nike’s VR_S Speed Trials will allow consumers to compare the speed of what’s in their current bag to the new Nike VR_S products on a launch monitor. Their accumulative distance will be tallied and recorded on a national leaderboard that will be featured on www.nikegolf.com.

For a list of golf shops participating, go to www.nikegolf.com. To view some Nike athletes going through the speed trials, go to: www.youtube.com/nikegolf.

Availability: February 3, 2012

Nike VR_S Driver
Men’s Loft Options: 8.5 (RH); 9.5 (RH/LH); 10.5 (RH/LH); 11.5 (RH); HL (RH)
All available in X, S, R and A

Women’s Loft Options: 11.5 (RH); HL (RH)
Map/Street Price: $299.99

Nike VR_S Fairway Woods
Men’s Loft Options: 3/15 degrees (RH/LH); 4/17 degrees (RH); 5/19 degrees (RH/LH); 7/21 degrees (RH)
All available in X, S, R and A

Women’s Loft Options: 3/17 degrees (RH); 5/20 degrees (RH); 7/23 degrees (RH)
Map/Street Price: $199.99

Nike VR_S Hybrids
Men’s Loft Options: 2/18 degrees (RH/LH); 3/21 degrees (RH/LH); 4/24 degrees (RH/LH); 5/27 degrees (RH/LH)
All available in S, R and A

Women’s Loft Options: 4/24 degrees (RH); 5/27 degrees (RH); 6/30 degrees (RH)
Map/Street Price: $159.99

Nike VR_S Irons
Men’s: 4-AW, True Temper Dynalite 90: S, R (RH/LH);
4-AW, Nike Fubuki K: S, R and A (RH/LH)
3 and SW also available
Map/Street Price: $599 STEEL/$699 GRAPHITE (8 piece set)

Women’s: 5-6H; 7-PW, SW; Nike Fubuki K (RH)
Map/Street Price: $799.99

Nike VR_S Forged Irons
4-AW, Nippon 950HT Steel: S, R; (RH)
3 and SW also available
Map/Street Price: $999.99 (8 piece set)

www.nikegolf.com

Cobra AMP Driver
COBRA is excited to announce the new AMP Driver featuring E9 Face Technology with dual roll and AMPTM Speed Tuning, delivering customized distance and accuracy to golfers around the world. The AMP Driver also brings color and attitude to the golf course with black PVD and vibrant orange details on the shaft, club head and grip.

The AMP Driver also features Adjustable Flight Technology (AFT), providing golfers with the option to set the face angle as Open, Neutral or Closed to optimize ball flight for better distance and accuracy. The Aldila RIP® Speed Tuned shafts have a progressive weight design and El flex profiles that customize performance for various swing speeds. AMP Speed Tuning works in conjunction with the shaft to optimize each loft differently to deliver the best performance for a given club head speed. The premium Lamkin® R.E.L. 3Gen® Grip is vibrant orange to match the cub head design, packing the AMP Driver with style, flair and technology to help improve a golfer’s game.

The AMP Driver is also available in an offset design to reduce the effects of a slice as well as provide improved distance and accuracy. The AMP Offset Driver squares the head more quickly through impact to reduce the effects of a slice. The unique crown alignment feature also helps golfers aim the driver on target.

E9 Face Technology with dual roll
COBRA’s E9 Face Technology with dual roll utilizes an elliptical shape face that gives the AMP Driver a 30% larger Sweet Zone, resulting in more distance, accuracy and forgiveness in shots hit from the low heel to high toe. COBRA tested golfers hitting more than 25,000 shots and discovered that the majority of golfers hit shots across the face in this canted, elliptical pattern. We redesigned our clubface to use this phenomenon to the golfers’ advantage. We’ve added a new canted bulge with dual roll to now provide added distance and accuracy to the shots hit above and below the centerline.

COBRA AMP Driver

E9 Face Technology with dual roll

• An elliptical face featuring a new canted bulge with dual roll design providing more distance to shots hit above and below the centerline.

Adjustable Flight Technology (AFT)

• Three simple face-angle settings (Open, Neutral and Closed) optimize ball flight for increased distance and improved accuracy.

AMP Speed Tuning

• Each loft optimizes the amount of dual roll, head weight, shaft weight and length differently to deliver the best performance for a given club head speed.

Cobra AMP Driver Specs, Pricing, and Availability

The COBRA AMP Driver (MAP $299) is available in lofts of 8.5°, 9.5°,10.5° and 11.5° in
men’s right-handed, and 9.5° and 10.5° in men’s left-handed. The 8.5° loft is available
in X or S flex, the 9.5° and 10.5° in S or R Flex and the 11.5° in R or Lite Flex. All lofts
feature the Aldila RIP® Speed Tuned shaft.

The COBRA AMP Offset Driver (MAP $249) is available in a men’s right handed or left-
handed 10.5° in S or R flex and a men’s right handed 11.5° in a R or Lite flex. The AMP
Offset Driver features an Aldila RIP® Speed Tuned shaft.

The AMP Driver and AMP Offset Driver will be available in the United States on February
10th.

www.cobragolf.com

Cobra AMP Fairway and Hybrids

Similar to the AMP Driver, the Fairways and Hybrids are packed with technology to improve your game and feature black PVD and vibrant orange details on the club head, shaft and grip for added style.

The AMP Fairways were designed with a larger profile for increased MOI to provide added forgiveness. A new, larger high strength steel face with E9 Face Technology with dual roll provides a 5% thinner face for a larger Sweet Zone and added distance. The AMP Fairways also feature Adjustable Flight Technology (AFT), providing golfers with three simple face angle settings, Open, Neutral or Closed, to optimize ball flight for increased distance and improved accuracy. The Aldila RIP® Speed Tuned Fairway shaft features a progressive weight design and El flex profiles for customized performance in various swing speeds.

Cobra AMP Hybrids

AMP Hybrids have a smaller, pear like shape for a more workable hybrid, a 455 high strength steel face to promote long, penetrating ball flight and Adjustable Flight Technology that promotes improved distance and accuracy. The premium Aldila RIP® Hybrid shaft provides tip stability and control.

Cobra AMP Fairways and Hybrids Specs, Pricing, and Availabilty
The COBRA AMP Fairway (MAP $199) is available in men’s right-handed and left-handed
3 (15°), 4 (16.5°) or 5 (18°) in X, S, R or Lite flex.

The COBRA AMP Hybrid (MAP $189) is available in men’s right-handed 2/H, 3/H and 4/H
in S or R flex, the 3H is also available in men’s left-handed.

The AMP Hybrid will be available in the United States on February 10th, 2012 and the AMP Fairway will be available in the United States on March 16th, 2012.

www.cobragolf.com

Cobra AMP Irons

Cobra AMP Ironsfeature Advanced Material Placement, a progressive face and cavity design and v-skid sole that provides
customized distance and accuracy. The AMP Irons are available in an iron set and combo set.

E9 Face Technologyand a progressive face and cavity design which optimize the performance of each individual iron to improve distance, feel and forgiveness. The Advanced Material Placement (AMP) improves the performance of E9 Face Technology. AMP Irons #3-7 have a 2-piece multi-alloy, 17-4 High Strength Steel face plasma welded to a 431 stainless steel body for a thinner face and hotter long and mid irons.

The V-Skid sole design in the new AMP Irons drastically relieves heel-toe sections to reduce turf drag and add to the sole’s versatility. The higher bounce front section provides forgiving sole interaction, a lower bounce middle section keeps the leading edge at a proper height and the rear sole relief has the weight benefits of a wider sole but cleaner turf contact. The sole design is complemented by the ability to bend for correct lie.

COBRA AMP Irons
Advanced Material Placement

• Multi-alloy design strategically positions weight to provide explosive long irons and consistent short irons. Full cavity TPU layer dampens vibration and provides exceptional feel.

E9 Face Technology

• A progressive face and cavity design optimizing distance, feel and forgiveness in each individual iron.

V-Skid Sole Design

• Promotes consistent distance and accuracy with a versatile mid-width sole that narrows in the toe and heel.

Cobra AMP Irons Specs, Pricing, and Availability
The COBRA AMP Irons are available in 3-LW in a Steel or Graphite shaft and S or R flex.
AMP Steel 8 piece set (MAP $699), AMP Graphite 8 piece set (MAP $799),

AMP Steel Combo 8 piece set ($799) and AMP Graphite Combo 8 piece set ($899). Individual AMP
Irons with Steel shafts (MAP $88) and individual AMP Irons with graphite shafts (MAP
$99). 8 piece sets feature 4-GW and combo sets feature 3/H, 4/H and 5-PW.

The graphite irons feature the AMP by Aldila and steel irons feature a True Temper Dynalite
90 Steel shaft. All irons feature the Lamkin® N-DUR 3GEN® grip.

The AMP Irons will be available in the United States on February 10th, 2012.

www.cobragolf.com

If you play a lot of golf, you’ve probably have been fitted for at least one or all of your golf clubs in your bag. But the one thing lacking in the customization of golf clubs, is the ability to choose the color, paint, text, etc. That type of personalization is usually reserved for the Tour Pros. Wouldn’t it be cool if you could build your own custom wedges, where you could select the paint fill color, customize the text, along with loft, lie, grind, and grips? All of the above is possible now with MyCustomWedge.com from Cleveland Golf.

My Custom Wedge from Cleveland Golf allows you pimp out your wedges, just like you can customize your SB Dunks on NikeiD. For example, you can choose the paint fill, create custom text, add a pattern to the sole, as well as your basics like loft, lie, and grips. All this for $199. And for a few extra bucks you can select your favorite college team logo branded shaft. What are you waiting for? Go a customize your wedge now and add a little flair to your short game and your bag!

www.MyCustomWedge.com

TaylorMade Golf today is unveiling the longest, most innovative high performance fairway woods and Rescues we’ve ever created with the introduction of RocketBallz. The new RocketBallz metalwoods are years in the making, a byproduct of extensive research and development to find breakthrough performance in fairway woods and Rescues, most specifically increased ball speed.

“The RocketBallz fairway woods and Rescues represent a game-changing breakthrough in performance comparable to few products in the history of our industry,” said Sean Toulon, Executive Vice President of TaylorMade. “To hold a RocketBallz metalwood in your hands is to possess confidence, power, speed and distance potential that will regularly and quite literally redefine the long game for golfers.”

Construction of RocketBallz Technology
Major challenges had to be surmounted to develop RocketBallz technology, including the need to create a durable yet flexible sole/face structure with a deep sole pocket. Additionally, we needed a deeper face design and low CG to maintain excellent playability off turf. Lastly, the products needed a front-low CG without sacrificing playability and control.

To achieve these qualities, the RocketBallz fairway woods and Rescues were developed with a high-strength 455 steel face plate welded to a cast body. They incorporate improved sole geometry and a “Speed Pocket” to improve overall head and face flexibility and a.slightly deeper face with a further-forward CG location than traditional designs.

RocketBallz Fairway Woods Promote up to 17 Additional Yards. Really.
RocketBallz fairway woods combine RocketBallz technology with increased face size, low CG location, advanced playability features and a lightweight shaft and grip. The combination of these elements promotes a remarkable increase in distance – better players will gain up to 17 yards.*

RocketBallz fairway heads are shaped more traditionally (compared to Burner Superfast fairways) yet are still extremely forgiving. We lowered the CG and pulled it forward to promote a higher launch angle and lower spin-rate – launch conditions that promote greater distance.

Compared to our previous fairway woods, RocketBallz fairways have a larger, deeper face and a large appearance at address. Combining an exceptionally deep face with an exceptionally low CG was a challenge we met thanks to our Ultra-Thin Wall casting process and our Thick-Thin Crown construction.

The incorporation of deeper face, low-and-forward CG and RocketBallz technology has allowed us to create the first steel fairway that reaches USGA/R&A speed limits. In addition, employing Pull-Face construction, and a high-strength 455 alloy steel face allowed us to combine high MOI with an exceptionally large face/hitting area, and more area for mis-hits above the center of the face.

The flat white crown color and black PVD face provides optimum contrast to make it easy to align the face accurately at address. The white crown color also eliminates the glare and “hot spots” that are a common issue with gloss-finish metalwoods.

RocketBallz Tour Fairway Woods
We’re also offering the RocketBallz Tour fairway wood with a similar shape and face size but a slightly smaller address profile, a more open face angle, and toe weighted center of gravity and come equipped with a tour-grade shaft that’s heavier and stiffer compared to the stock shaft in the standard RocketBallz fairways.

RocketBallz Rescues
Much like in the fairway wood category, hybrids have yet to benefit from a technology that adds significant speed to the face — until now.

Two models of RocketBallz Rescue are being offered, standard and Tour. The standard model incorporates a lightweight shaft and lightweight grip to promote increased swing speed. The clubface is large and deep, yet the CG is located low and forward, a combination that’s desirable yet difficult to achieve, made possible employing both our Ultra-Thin Wall casting process and our Thick-Thin crown design. The resulting combination of the afore-mentioned attributes promotes faster ball speed, a higher launch angle and lower spin-rates for significantly greater distance.

The RocketBallz Tour Rescue has a comparatively smaller address appearance, a slightly open face angle, a toe-weighted CG, and is equipped with a heavier, stiffer, tour-grade shaft.

The overall weight of the standard RocketBallz Rescue is less than 350 grams, making it exceptionally light. As with the RocketBallz fairway woods, we’ve rebalanced the Rescues to a highly higher swingweight to help players generate more swing speed, and we redesigned the head’s mass properties and the shaft to promote playability.

This length, combined with the lightweight shaft and grip and the effect of RocketBallz technology on the COR, makes it one of the longest hybrids in company history.

Both the standard RocketBallz Rescue and the Tour version will feature a flat white crown color and black PVD face provides optimum contrast to make it easy to align the face accurately at address. The white crown color also eliminates the glare and “hot spots” that are a common issue with gloss-finish metalwoods.

Pricing and Availability
The RocketBallz fairways’ lightweight shaft and grip are critical to the overall weight of just 315 grams. The RocketBallz fairway woods come standard with a Matrix Ozik XCon 5 50-gram graphite shaft in four flexes (S, R, M, L). It will be offered in three lofts for right-handed golfers (Lofts: RH: 3-15°, 3HL-17°, 5-19°, 7-21°, 9-24°) and three for left-handed golfers (LH: 3-15°, 5-18°, 7-21°).

The RocketBallz Tour fairway woods come standard with a Matrix Ozik RUL 70 75-gram graphite shaft in three flexes (X, S, R). It will be offered in three lofts for right-handed golfers only (Lofts: RH: 13°, 14.5°, 18°). Additionally, a selection of 25 custom TP shafts will be available for upgrade.

The RocketBallz Rescues come standard with a 65-gram graphite shaft in four flexes (S, R, M, L). It will be offered in four lofts for right-handed golfers only (Lofts: 3-19°, 4-21°, 5-24°, 6-27°).

The RocketBallz Tour Rescues come standard with an 85-gram graphite shaft in three flexes (X, S, R). It will be offered in four lofts for right-handed golfers only (Lofts: 2-16.5°, 3-18.5°, 4-21.5°). Additionally, a selection of 5 custom TP shafts will be available for purchase.

All of the RocketBallz fairway woods and RocketBallz Rescues are available on February 3, 2012 with the individual product pricing listed below.

RocketBallz Fairway Woods: $229
RocketBallz Tour Fairway Woods: $229
RocketBallz Fairways with TP shaft upgrade: $329

RocketBallz Rescues: $179
RocketBallz Tour Rescues: $179
RocketBallz Rescues with TP shaft upgrade: $229

www.taylormadegolf.com

* better player claim against Burner 11 Fairway, robot testing at 150 mph ball speed, total distance

TaylorMade Golf, today introduced RocketBallz irons, a progressive and dynamic set engineered to deliver effortless distance and a higher and straighter ball flight. This winning combination of distance and accuracy makes the new RBZ iron a game-changer and positions to be one of the greatest iron sets in company history.

Key to the distance performance of RocketBallz irons is a large, thin clubface that’s strong and stiff at the perimeter and thin at the inner edge, allowing the face to flex freely like a trampoline. No part of the clubhead structure inhibits or restricts the flexion of the face. RocketBallz also incorporate TaylorMade’s Inverted Cone clubface technology, which expands the portion of the face that delivers high ball speed, promoting more distance on off-center hits.

Every RBZ iron head, from the 3- to the lob wedge, is uniquely constructed and features a progressive length and spec package, which has been carefully coordinated to ensure proper trajectory and distance gaps throughout the set.

RocketBallz 3- through 5-irons feature a new, hollow clubhead construction akin to that of the company’s industry leading line of metalwoods. This hollow head construction allows the company’s engineers to create the clubface (455 carpenter’s steel in the 3- through 5), and allows for a lower and centered CG location which ensures pure contact on the face when hitting off turf, promoting maximum energy transfer at impact.

Lowering the CG also allowed TaylorMade engineers to strengthen the loft to promote a more penetrating flight. This improved CG location is made possible in the 3- to 6-irons by thinning areas of the sole, top-line and back wall, then repositioning the saved weight strategically to the back wall and heel to shift the CG lower and more toward the center.

New Technology Promotes Accuracy
Key to the improved accuracy of RocketBallz irons is the new “Toe-Bar” feature, positioned in the upper toe, and the new design of the Inverted Cone. Fast-faced irons suffer in terms of accuracy because the asymmetrical shape of an iron face naturally causes the flex-point of the face to direct the ball off-line. The Toe-Bar and redesigned Inverted Cone together stiffen the toe-area of the clubface so that when the face flexes it directs the ball straight forward.

“We’ve worked extensively to advance fast-faced iron performance, and feel like we’re well ahead of our competitors in this category,” said Bret Wahl, TaylorMade senior director of iron, wedge and putter research and development. “We’ve learned that high COR is most useful when on top of high speed you can also control the face-flexion to send the ball on an accurate flight-line. With that in mind, we’re very pleased with what we’ve achieved with the RocketBallz iron.”

Progressive Clubhead Shapes
RocketBallz clubheads are progressively shaped, with smaller, compact short-irons, deep undercut-cavity middle-irons and large, hollow long-irons. All feature TaylorMade’s Multi-functional Sole (see Multi-Functional Sole tech brief), while the sand wedge, attack wedge and lob wedge all incorporate our new ATV sole.

Advanced Engineering for Better Feel
A new vibration and sound control system in the 3-iron to pitching wedge dampens unwanted vibration without slowing the face down. We’re using a new Japanese urethane layer for the first time that’s exceptionally soft and pliable; it works in conjunction with the badge system to absorb unwanted vibration and sound without slowing the face.

Also, every RocketBallz iron is engineered with an added cavity chamber in the heel at the point of the hosel-to-face transition that makes the heads easier to bend, allowing us to offer RocketBallz in 4 degrees upright, 4 degrees flat, and plus-or-minus 2 degrees in loft. The necessity for this was discovered during prototyping as the hard 455 steel used for the clubheads makes bending difficult.

Club Specs, Pricing and Availability
RocketBallz irons are available in 3-iron through LW, right-handed and left-handed (no left-handed LW).

Sets of eight clubs are being sold at a manufacturer’s suggested retail price of $699 with steel shafts, $899 with graphite shafts. Steel shafts weigh 85 grams, steel wedge shafts are heavier at 105 grams to promote increased rhythm and feel. Graphite shafts weight 65 grams.

Ladies’ RocketBallz irons are available in 5-iron through SW, equipped with a lightweight 55-gram graphite shaft, and carrying an MSRP of $899. The grip is a new design created especially for RocketBallz irons.

Availability at retail starts on February 3, 2012.

www.taylormadegolf.com